Sponsored Editorial · Presented by Ladies University Campus Journal

Brand Takeover · BE FRANK

BEFRANK

THE ART OF BEING ONE OF ONE.

The Brand

Authentic.
Bold.
Timeless.

Hand-painted overalls, statement eyewear and a philosophy of standing alone: the first demonstration editorial in the Ladies University Partnerships publication.

01

ORIGINAL BY DESIGN.

No brief, no pattern, no repeat. Every BE FRANK piece begins as a blank canvas and ends as a statement: hand-painted, hand-finished, produced in a run of exactly one. The masked figure has become the brand's signature, a quiet argument that identity is designed, not inherited.

One of one, in motion.
One of one, in motion.
The signature skull leather, hand-finished.
The signature skull leather, hand-finished.
02

NOT JUST WORN. EXPRESSED.

Statement overalls painted by hand. A satin jacket with a smiling yellow circle. Mesh shorts in acid yellow and green. Graphic hoodies in glitter, tie-dye and grins. And the collectible smile, the brand's laughing face, preserved under glass. Every piece is wearable art: finished by hand and made to be noticed from across the room.

BFRANK x Carhartt, hand-painted overalls.
BFRANK x Carhartt, hand-painted overalls.
I Am Black, A Color Spectrum.
I Am Black, A Color Spectrum.
Five colorways, cut from the same cloth.
Five colorways, cut from the same cloth.
B. Frank mesh, every shade.
B. Frank mesh, every shade.
Tie-dye, by the pile.
Tie-dye, by the pile.
1OF1, down to the tote.
1OF1, down to the tote.
Prayed up, in olive drab.
Prayed up, in olive drab.
Toxic grin hoodie, one of one.
Toxic grin hoodie, one of one.
The collectible smile, under glass.
The collectible smile, under glass.
FRANK cloud-wash cargo pants.
FRANK cloud-wash cargo pants.
03

PERSPECTIVE IS EVERYTHING.

Pink hours, city lights.

The eyewear line treats vision like a viewpoint. Oversized shields, tinted lenses and frames that refuse to apologize. Worn at night, in motion, in full color. You do not just see the world through BE FRANK. You see differently.

The shield, in signal red.
The shield, in signal red.
The uniform of originality.
The uniform of originality.

No. 04

BE ORIGINAL.BE UNREPEATABLE.BE FRANK.